In the ever-evolving landscape of the gaming industry, a new venture emerges, promising to bring a breath of fresh air to the media scene. Respec, a website founded by two seasoned media veterans, Tom Orry and Alex Donaldson, aims to revive the classic old-school style of multi-format video games coverage. With a combined 40 years of experience in the industry, these founders are betting on the enduring appeal of a lean, passionate team dedicated to the art of gaming.
What makes this venture particularly intriguing is the founders' belief that the current media landscape, dominated by a few behemoths and video influencers, has lost its way. They argue that there's a place for a small, dedicated team to cover the games they love, rather than what they feel obliged to cover. This is a refreshing take, as it challenges the notion that size and reach are the only paths to success in media.
One of the key strengths of Respec is its focus on old-school text-based games coverage, supported by a weekly podcast and a YouTube channel. This approach is a nod to the early days of gaming, when text-based adventures and RPGs were the norm. By embracing this retro style, Respec is tapping into a nostalgia that still resonates with many gamers.
The founders' experience in the industry is a significant advantage. Orry, who founded Videogamer, and Donaldson, who launched and managed RPG Site, bring a wealth of knowledge and a deep understanding of the gaming community. Their combined expertise allows them to create a website that is both authentic and relevant to the modern gaming landscape.
A critical aspect of Respec's strategy is its independence. Unlike corporate-owned media, Respec is free from the constraints of shareholder expectations and lay-offs. This independence allows the founders to make decisions based on their passion and the needs of the community, rather than financial considerations. As Orry puts it, 'Our goals are aligned, our expectations are reasonable, and we don’t need constant growth.'
The website's funding model is also innovative. While primarily advertising-funded, Respec will offer paid subscriptions via Patreon, providing exclusive content and rewards for supporters. This approach allows the founders to build a sustainable business while maintaining a clear independence from corporate interests.
The backing of RPG Site, a sister site with strong margins, provides Respec with a financial cushion and the time to establish its voice and find its audience. This strategic partnership allows Respec to focus on building credibility and a loyal community, rather than rushing to scale.
In conclusion, Respec is a refreshing addition to the gaming media landscape. With its focus on old-school text-based games, independence, and passion for the craft, it has the potential to become a beloved destination for gamers. As the founders navigate the challenges of building a sustainable business, they offer a compelling vision of what gaming media can be: a small, fast-moving ship that can be wildly successful on its own terms.
